SALESFORCE - DATA-CLOUD-CONSULTANT–HIGH PASS-RATE VALID STUDY GUIDE

Salesforce - Data-Cloud-Consultant–High Pass-Rate Valid Study Guide

Salesforce - Data-Cloud-Consultant–High Pass-Rate Valid Study Guide

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Salesforce Data-Cloud-Consultant Exam Syllabus Topics:

TopicDetails
Topic 1
  • Act on Data: This topic defines activations and their basic use cases, using attributes and related attributes, identifying and analyzing timing dependencies affecting the Data Cloud lifecycle. Additionally it focuses on troubleshooting common problems with activations, and using data actions, including their requirements and intended use cases.
Topic 2
  • Identity Resolution: It describes matching and how its rule sets are applied. Furthermore, it discusses reconciling data and its rule sets, the results of identity resolution, and use cases.
Topic 3
  • Segmentation and Insights: This topic defines basic concepts of segmentation and use cases, identifies scenarios for analyzing segment membership, configuring, refining, and maintaining segments within Data Cloud, and differentiating between calculated and streaming insights.

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Salesforce Certified Data Cloud Consultant Sample Questions (Q170-Q175):

NEW QUESTION # 170
Northern Trail Outfitters wants to create a segment with customers that have purchased in the last 24 hours. The segment data must be as up to date as possible.
What should the consultant Implement when creating the segment?

  • A. Use streaming insights for near real-time segmentation results.
  • B. Use rapid segments with a publish interval of 1 hour.
  • C. Use standard segment with a publish interval of 30 minutes.
  • D. Use Einstein segmentation optimization to collect data from the last 24 hours.

Answer: A

Explanation:
To address Northern Trail Outfitters' requirement of creating a segment with customers who have purchased in the last 24 hours, while ensuring the data is as up to date as possible, streaming insights is the most appropriate solution. Here's why:
Understanding Streaming Insights :
Salesforce Data Cloud provides Streaming Insights , which enables near real-time data processing and segmentation. This feature allows businesses to capture and act on customer interactions or transactions almost instantly, making it ideal for time-sensitive use cases like identifying recent purchasers.
Why Not Other Options?
Option B (Einstein Segmentation Optimization) : Einstein Segmentation Optimization focuses on improving segment performance using AI but does not inherently provide near real-time data updates. It is more about refining existing segments rather than ensuring low-latency data availability.
Option C (Rapid Segments with a Publish Interval of 1 Hour) : Rapid Segments are faster than standard segments but still involve a delay due to the publish interval. A 1-hour interval would not meet the "as up to date as possible" requirement.
Option D (Standard Segment with a Publish Interval of 30 Minutes) : Standard segments are processed less frequently and typically involve longer delays. Even with a 30-minute interval, this option cannot match the near real-time capabilities of streaming insights.
How Streaming Insights Works :
Streaming Insights processes data from connected sources (e.g., CRM, external systems) in near real-time.
When a customer makes a purchase, the transaction data is ingested into Data Cloud and immediately available for segmentation.
The consultant can configure a segment rule to include only customers whose purchase timestamp falls within the last 24 hours.
Salesforce Documentation Reference :
According to Salesforce's official Data Cloud documentation, Streaming Insights is designed for scenarios where timely data is critical. It ensures that segments reflect the latest customer behavior without significant delays, aligning perfectly with Northern Trail Outfitters' needs.


NEW QUESTION # 171
Data Cloud receives a nightly file of all ecommerce transactions from the previous day.
Several segments and activations depend upon calculated insights from the updated data in order to maintain accuracy in the customer's scheduled campaign messages.
What should the consultant do to ensure the ecommerce data is ready for use for each of the scheduled activations?

  • A. Ensure the segments are set to Rapid Publish and set to refresh every hour.
  • B. Use Flow to trigger a change data event on the ecommerce data to refresh calculated insights and segments before the activations are scheduled to run.
  • C. Ensure the activations are set to Incremental Activation and automatically publish every hour.
  • D. Set a refresh schedule for the calculated insights to occur every hour.

Answer: B

Explanation:
The best option that the consultant should do to ensure the ecommerce data is ready for use for each of the scheduled activations is A. Use Flow to trigger a change data event on the ecommerce data to refresh calculated insights and segments before the activations are scheduled to run. This option allows the consultant to use the Flow feature of Data Cloud, which enables automation and orchestration of data processing tasks based on events or schedules. Flow can be used to trigger a change data event on the ecommerce data, which is a type of event that indicates that the data has been updated or changed. This event can then trigger the refresh of the calculated insights and segments that depend on the ecommerce data, ensuring that they reflect the latest data. The refresh of the calculated insights and segments can be completed before the activations are scheduled to run, ensuring that the customer's scheduled campaign messages are accurate and relevant.
The other options are not as good as option A. Option B is incorrect because setting a refresh schedule for the calculated insights to occur every hour may not be sufficient or efficient. The refresh schedule may not align with the activation schedule, resulting in outdated or inconsistent data. The refresh schedule may also consume more resources and time than necessary, as the ecommerce data may not change every hour. Option C is incorrect because ensuring the activations are set to Incremental Activation and automatically publish every hour may not solve the problem. Incremental Activation is a feature that allows only the new or changed records in a segment to be activated, reducing the activation time and size. However, this feature does not ensure that the segment data is updated or refreshed based on the ecommerce data. The activation schedule may also not match the ecommerce data update schedule, resulting in inaccurate or irrelevant campaign messages. Option D is incorrect because ensuring the segments are set to Rapid Publish and set to refresh every hour may not be optimal or effective. Rapid Publish is a feature that allows segments to be published faster by skipping some validation steps, such as checking for duplicate records or invalid values. However, this feature may compromise the quality or accuracy of the segment data, and may not be suitable for all use cases. The refresh schedule may also have the same issues as option B, as it may not sync with the ecommerce data update schedule or the activation schedule, resulting in outdated or inconsistent data. References: Salesforce Data Cloud Consultant Exam Guide, Flow, Change Data Events, Calculated Insights, Segments, [Activation]


NEW QUESTION # 172
A customer has a requirement to receive a notification whenever an activation fails for a particular segment.
Which feature should the consultant use to solution for this use case?

  • A. Report
  • B. Activation alert
  • C. Dashboard
  • D. Flow

Answer: B

Explanation:
The feature that the consultant should use to solution for this use case is C. Activation alert. Activation alerts are notifications that are sent to users when an activation fails or succeeds for a segment. Activation alerts can be configured in the Activation Settings page, where the consultant can specify the recipients, the frequency, and the conditions for sending the alerts. Activation alerts can help the customer to monitor the status of their activations and troubleshoot any issues that may arise. Reference: Salesforce Data Cloud Consultant Exam Guide, Activation Alerts


NEW QUESTION # 173
Cumulus Financial offers both business and personal loans. Records in the Contact DLO can be useful for both groups since individual customers may have both business and personal loans. However, for legal reasons, the two groups must be kept separate.
How should Cumulus Financial solve this business requirement?

  • A. Duplicate the Contact DLO.
  • B. Duplicate the Individual DM0.
  • C. Use two data spaces.
  • D. Create two identity resolution rules in the same data space.

Answer: C


NEW QUESTION # 174
A client wants to bring in loyalty data from a custom object in Salesforce CRM that contains a point balance for accrued hotel points and airline points within the same record. The client wants to split these point systems into two separate records for better tracking and processing.
What should a consultant recommend in this scenario?

  • A. Clone the data source object.
  • B. Use batch transforms to create a second data lake object.
  • C. Create a junction object in Salesforce CRM and modify the ingestion strategy.
  • D. Create a data kit from the data lake object and deploy it to the same Data Cloud org.

Answer: B

Explanation:
Explanation
Batch transforms are a feature that allows creating new data lake objects based on existing data lake objects and applying transformations on them. This can be useful for splitting, merging, or reshaping data to fit the data model or business requirements. In this case, the consultant can use batch transforms to create a second data lake object that contains only the airline points from the original loyalty data object. The original object can be modified to contain only the hotel points. This way, the client can have two separate records for each point system and track and process them accordingly. References: Batch Transforms, Create a Batch Transform


NEW QUESTION # 175
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